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News, scoops, and pitches from the webmaster chat room.

unitone said:

Six internet marketing techniques (with illustrations, tips, and examples) for exploiting a decision making approach based on generalizations which allows people to usually act in a correct manner with a limited amount of thought and time. The six conversion rate optimization techniques are based on "Influence: Science and Practice", a popular psychology book on persuasion and marketing written by Robert B. Cialdini (Regents' Professor Emeritus of Psychology and Marketing at Arizona State University). http://www.seomoz.org/blog/an-illustrated-guide-to-the-science-of-persuasion-influence

unitone said:

".Gay" domain is ready to come out. Interview with dotGAY's CEO about the challenges and opportunities facing .gay as a new gTLD (generic top-level domain) http://www.huffingtonpost.com/2011/02/15/gay-domain_n_823147.html?view=print

unitone said:

A guide to best practices in designing a highly converting landing page for paid traffic: http://visualwebsiteoptimizer.com/split-testing-blog/landing-page-best-practices/

unitone said:

RDFa is the fastest growing data markup format on the Web, with a 510% growth in 2010 http://rdfa.info/2011/01/26/rdfa-grows/

unitone said:

84,000 websites with DNS hosted at http://FreeDNS.afraid.org were shut down by mistake. Mooo.com (the most popular shared domain at afraid.org) was seized during "Operation Protect Our Children", and all subdomains pointed to a banner detailing child porn accusations http://torrentfreak.com/u-s-government-shuts-down-84000-websites-by-mistake-110216/

unitone said:

Block sites from Google's web search results with the Personal Blocklist Chrome extension. Personal Blocklist is used as a signal to improve Google's algorithms for detecting content farms. https://chrome.google.com/webstore/detail/nolijncfnkgaikbjbdaogikpmpbdcdef

unitone said:

HTML5 to become a W3C standard by 2014. HTML5 Last Call scheduled for May 2011, with HTML5 Recommendation expected by 2014. http://www.w3.org/2011/02/htmlwg-pr.html

unitone said:

JC Penney website penalized by Google for black hat SEO. JCP.com fired SearchDex, a search engine optimization company, after being caught using over 2,000 payed backlinks and doorway pages to improve JCP.com's visibility in organic search results. http://www.nytimes.com/2011/02/13/business/13search.html?pagewanted=all

unitone said:

Understanding CSS Selectors. Several ways to target elements via their attributes with CSS attribute selectors http://msdn.microsoft.com/en-US/scriptjunkie/gg619394.aspx

unitone said:

jQuery Fundamentals - a free introduction to jQuery book http://jqfundamentals.com/book/